The Chicago Hearth supplied a big replace of their course of of making a new crest for the membership, sharing the 4 themes that supporters need represented within the crest.
The themes are: the flag of town of Chicago, the six-pointed star that seems on the flag, the letter C, and the Florian cross that was the bottom for the membership’s first crest.
Since January, we have reviewed, thought-about, and summarized 15,000+ responses from our group.
In the present day we’re transferring forward to develop a crest for all Chicago with the 4 themes which have constantly emerged throughout all of your suggestions.
Learn extra in at this time’s replace ✍️
— Chicago Hearth FC (@ChicagoFire) March 2, 2021
The Hearth said it got here up with these themes after studying greater than 15,000 responses from supporters desirous to offer their ideas on the crest. Per the team, these had been the themes that emerged regularly from these messages and in consequence, the membership said these 4 themes “would be the sole focus for growing a crest for all Chicago.”
The membership said it obtained messages from individuals in all 77 neighborhoods of Chicago, greater than 150 Illinois cities, 28 US states, and 10 international locations outside of the US. The membership will now work with MLS, adidas and Matt Wolff, who designed the LAFC and New York City FC crests, to create a brand in time for the 2022 season.