Finance knowledgeable claims Liverpool may take Nike ‘hit’ sponsorship

Liverpool may “fall back” on some sponsorship offers in the event that they fail to qualify for the Champions League this season, in accordance with finance knowledgeable Kieran Maguire.

After winning the Premier League title last season, the Reds are presently sixth within the Premier League table and at risk of missing out on a top-four finish.

Liverpool are presently three points behind fourth-placed West Ham and 4 points opposing third-placed Leicester City with seven video games remaining.


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Jurgen Klopp’s side are in good kind within the league after winning their last three video games however it stays to be seen how they’ll bounce back from their Champions League departure to Real Madrid midweek.

Shedding to Leeds United on Monday and the Reds may leave themselves with an excessive amount of to do to qualify for the Champions League.

And Maguire believes that that might have an effect on sponsorships from the likes of Nike and Normal Chartered, although he would not suppose the penalty can be “substantial”.

Maguire said Indoor Football: “We’ve not seen something particular from the membership.

“Liverpool haven’t revealed their accounts from last season so making an attempt to determine out the character of the connection with their foremost sponsors is really troublesome.

“We’re conscious that Adidas has been handed a 25 per cent penalty with Man United in the event that they did not qualify for the Champions League for 2 consecutive years.

“Provided that Liverpool’s relationship with Nike includes a low fastened base and excessive fee, I do not suppose the penalty can be important. However they may nonetheless strike.

“With Normal Chartered, there may be a small one. That said, I do not suppose they’re going to be hit too badly. ”

Talking of his side’s top 4 prospects, Liverpool boss Klopp said: “I might say I am naturally assured, however that does not imply we are going to ultimately.

“We will learn the table, we all know the points, we all know the scenario and issues like that.

“We all know who we’re taking part in and we do not have to speak an excessive amount of about it. I said now what we give it some thought and, sure, we would like and now we have to do it – and if we would like it we should always play really good football.

“I believe we’re not in a bad moment proper now: we played fairly well even when he was a late winner against Aston Villa. We played a great sport against them, we played very well against Arsenal.

“So now we have to maintain going. We’ve to maintain going, now we have to maintain preventing.

“We need to be within the Champions League subsequent year however on the moment we nonetheless have to select up extra points than many different teams.”

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