Sporting Kansas City unveil 2021 major equipment, launch “A Pressure for Good” neighborhood marketing campaign

Sporting Kansas City have unveiled their new major equipment forward of the 2021 MLS season and introduced that they’ve joined The Victory Challenge and Kids’s Mercy Kansas City to launch “A Pressure for Good,” a neighborhood marketing campaign that can coincide with the membership’s 25-year anniversary in MLS.

The Victory Challenge is a philanthropic basis established by Sporting in 2013 that is dedicated to enhancing and enriching the lives of youngsters battling most cancers by offering particular experiences and alternatives to youngsters with disabilities and making the game of soccer extra accessible to youngsters with restricted monetary assets.

For the 2021 season, each the membership’s new major jersey and current secondary jersey will function The Victory Challenge displayed on the entrance, with Kids’s Mercy displayed on the left sleeve and Compass Minerals on the proper sleeve. It is the primary time in MLS history {that a} charitable basis will seem on the entrance of a team’s jersey for the full season and, as a part of the marketing campaign, a portion of all Sporting Kansas City equipment gross sales in 2021 shall be donated to The Victory Challenge.

“Sporting Kansas City is extremely proud to showcase The Victory Challenge and Kids’s Mercy by means of this particular marketing campaign,” said Sporting Kansas City President and CEO Jake Reid. “By uniting with these organizations, we’re completely positioned to offer back to the communities which have given us a lot. From the jerseys we put on on the field to the philanthropic applications we lead off the field, Sporting is dedicated to being a force for good throughout the area.”

The jersey was unveiled on Monday by sufferers and workers at Kids’s Mercy Analysis Institute in Kansas City, Missouri, and went on sale Tuesday morning.


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